About Way Out West

Why WOW

At Way Out West, we scale founder-led brands with authentic, story-driven ad creative focused on one goal - leads, sales, or demand.

In a sea of AI-generated ads, we use your real story and real people to create campaigns that convert.

Meet the Team

David McGowan

Founder / Director

Peter Johnston

Head Of Video

Erfan Safari

Performance Editor

Jesse Nohilly

Client Success

Chloe Curran

Creative Strategist

Way Out West UGC Database