We're aperformance
creative
agency

We Help Founder-Led Brands Scale Ads That Convert

Why WOW

At Way Out West, we scale founder-led brands with authentic, story-driven ad creative focused on one goal - leads, sales, or demand.

In a sea of AI-generated ads, we use your real story and real people to create campaigns that convert.

Founder-Led Ad CreativeBuilt To Scale DTC Brands

Leads

Conversions

Brand Awareness

About us

Way Out West is a creative marketing and video production agency based in the heart of Dublin City.

We are committed to creating innovative & engaging content that gives brands that work with us the WOW factor, and brands that don't FOMO.

We bring the right creatives together to combine the ultimate thinking force that consitently bringing Food & Beverage brands to life on social media and beyond.

Our youthful but tasteful approach to content gives our brands and their audiences the WOW Factor they’ve been looking for.

Way Out West Team 🌵

Badger & Dodo Coffee

Lead Generation

We worked with Badger & Dodo on a lead generation campaign and covered everything from the script to filming to ads management.

Vitclear

Conversions

We worked with Vitclear increase their DTC sales using ProUGC, scripts that convert and a seperate campaign for each product flavour.

McCormack Family Farms

Brand Awareness

We worked with the McCormack's team to drive brand awareness for their salad leaves and educate customers on why unwashed, chlorine free leaves are healthier.

THE WOW SYSTEM

1. Introduction

We start with a conversation to understand your brand and goals. What is the objective of your campaign? What metric do you want to focus on?

2. Positioning & Allignment

We work with you to understand your target audience, market and competition just as much as you do. We help you write a script that resonates and aligns with your brand and campaign goals.

3. Strategy & Production

We join you and your team on a shoot to record your new ad scripts. Everything is taken care of: from scripting, schedule, location, styling and filming.

4. Post-Production


This is where everything comes together. We edit the content into engaging videos that perfectly resonate with your target audience. We optimise every detail, from visual storytelling to calls to action, so your ads not only stand out but also convert.

5. Creative Testing

We get your ads live and closely monitor their performance. We analyse the data, test different variations, scale what works and kill what doesn't.

Meet the Team

David McGowan

Founder / Director

Peter Johnston

Head Of Video

Erfan Safari

Performance Editor

Jesse Nohilly

Client Success

Chloe Curran

Creative Strategist